strong toilet paper
69% of people use toilet paper for things other than wiping.
if it’s good for your bum, surely it’s good enough for everything else.
Release toilet paper lines for other things people use it for
take over supermarket toilet paper aisles and change it to an “Everything” aisle
get people to share the most absurd things they’ve successfully used charmin toilet paper for. The best one wins free toilet paper for life.